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BADU offers unparalleled support to families, schools and local systems that are designed to enrich the lives of all generations. Through real world guidance, relatable mentorship and unconditional support, BADU bridges the gap between what society has predetermined and what the true potential of the individuals, families, community are capable of achieving.

 

We offer schools and students of all levels and ages support with the educational curriculum. Our seasoned tutors and coaches are known to deliver highly engaging and fun filled classes that will resonate with all of BADU students. 

 

Our inclusive, trusted and first class sports programme is used as a vehicle of engagement for the younger generation. The programme has produced some of the country’s finest athletes, some of whom have progressed onto compete in the elite divisions. 

 

BADU mentors have first hand experience of some of the challenges London life can throw at society. With this in mind, they can offer group and one to one mentoring schemes to anyone who needs real life, unconditional, non-judgemental back up. 

 

Our ‘can-always-do-more’ attitude, powerful business connections and the generous support from our partners have enabled us to build activities, workshops and personable guidance sessions that show and give the community the tools they want and need to become the best version of themselves.

Milestones

2006

Founded “Let’s Get Fit For Sport’

2011

Ghana Trip - Took 16 potential UK athletes to Ghana and trained them for 2 weeks as well as showing them Ghanaian culture. As a result,  we had 2 of the young people from this trip come back and work with Badu sports.

2012 - 2018

First Devon trip - We took 42 children three times a year to Devon with the aim of giving the children new experiences outside of their usual pace of life; different lifestyle, different water sports, new life skills etc. In total over the 6 years, we took 15,000 students to devon.

2012

Selected by Hackney/Partnered with Hackney to deliver Olympic Sports to 52 primary schools as part of the London Olympics initiative

2014

Awarded Hackney Mary’s Award for services in the borough

2015

Rebranded organisation to Badu

2016

Nana Badu takes a group of students to Spain (Madrid) to teach P.E

2018

Trip to Bulgaria to support “The Forgotten Children of Bulgaria”. 6 coaches travelled to Bulgaria to help a charity with supporting young females who were saved by an orphanage from sex trafficking gangs to build up their self-esteem and deliver physical education. 

Set up a mentoring program for student from a lower socio-economic background ( Badu Mentoring)

2019

Awarded the Innovation award

2020

First organisation to pilot the social distancing sport programme and achieved ‘Mayor of London’ awards

Nana Badu received the Lion Hearts Awards from England Football

Set up a free tuition program for children from lower socioeconomic backgrounds (Bridging the Gap)

2021

Signed 2 year contract with Nike 

Preparing to open a Badu Cafe on the Olympic Park

Preparing to take over the playing fields in HereEast and make it a female lead sport space (female talent development)

Launched the Badu + Nike  Level Up women's program ( A program aimed to get females who are involved in sport, supported and empowered to stay on their journey within sport so we can have more females on the top end of sports. For example female tutors, female head coaches etc) 

TOTAL

Families across 3 years: 471 families, 1014 children, 580 adults 

2018

Numbers - 164 individuals, 106 children, 58 parents, 70 families (of which 93% were single mothers or grandparents).

2019

Numbers- 623 individuals, 423 children, 200 parents, 167 families.

2020

Numbers -  807 individuals, 322 adults and 485 children- 234 families

Key Stats

2020

Worked with 22,000 students in a week on average

80% of mentoring cohort received unconditional offers from Russell Group Institutions

10 former students have gone on to become elite athletes

Supported 427 families ,1013 individuals and 205 young people from the local community through lockdown with food boxes and essentials.

2018 - CURRENT

2018 “that moment when” Christmas campaign was launched, since then we have supplied:

2018 - Proud to be launched to celebrate black history month and a place for people to celebrate their culture and background no matter what part of the world they are from.

2015 - CURRENT

4000 children per year participating in out of school sports 

2021

BADU & Loughborough University go into partnership to create Sports+ programme to enable the next generation access to sports scholarships at Loughborough London. 

2019

Partnered up with Nike and Virgin Sports to create the first hard court basketball court held on Hackney marshes.

Awarded the Innovation award

LEADERSHIP

MENTORING

NANA

​BADU

Founder & CEO

JOSHUA
WARBURTON

Chief Operating Officer

LAUREN

​SWICK

Coach Development Officer

KEVIN

BADU

Head of Sports

FRANKIE 

EDWARDS

Head of Media

MARILINE

LUYEYE

16-18 Girls Mentoring Group Lead

RENDI

LUYEYE

Football Administration and Mentoring Lead

NANA

ANTIEDU

Mentoring Project Manager

SHANNON

LATOUCHE

Mentoring Project Manager

COACHES

JAMIE

​ATIKO

Coach Development Officer

ROSS

MCCARTHY

Coach Development Officer

SHAUN

LEE

Coach Development Officer

LYNDON GIBSON-LAMBERT

Asst. Coach Development Officer

PREMIA

DAVIES

Sports Coach

NAIM 

KOLIQI

Sports Coach

RENEA

JARRETT

Sports Coach

MEGAN LOUISE

YEMS

Sports Coach

LIONEL

AINSWORTH

Sports Coach

LAMIN

BANGURA

Sports Coach

TERRY

AMOAFA

Sports Coach

TYLER

SANG

Sports Coach

REBECCA

ARNOLD

Sports Coach

KARL

KAYEMBE

Sports Coach

BRUNO

LIMA

Sports Coach

CHARLIE

KNOWLES

Sports Coach